From the category archives:

Digital Selling

Selling By Email – 5 Mistakes Most Salespeople Make….

August 3, 2011
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In this article, leading Sales Expert Andy Preston explains why most people struggle with ‘selling by email’ – they don’t understand it, they don’t know when to use it (and when not to) and they don’t know how to use it for best results.

After reading this article you’ll be able to utilise email to add value to your sales efforts – instead of hampering them – and get your sales figures back where they belong!……..

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The 10 Biggest Sales Mistakes People Make On LinkedIn…..

November 15, 2010
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In this article, leading Sales Expert Andy Preston explains that although LinkedIn is one of the best business development tools available, many people don’t use it properly, and even worse – make mistakes that actually LOSE them sales, rather than WIN them…..

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Digital Selling – Are You Ahead (Or Behind) Your Competition?

April 2, 2010

In this article, leading Sales Expert Andy Preston explains how ‘digital selling’ is impacting the way sales is evolving, and whether you’re ahead or behind your competitors in this area…… ‘Digital Selling’ is changing the way sales and prospecting is done. That doesn’t mean that older, more traditional methods no longer work, more that there [...]

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The 10 Biggest Sales Mistakes People Make On LinkedIn – Part Two……

January 4, 2010

In part two of this article, leading Sales Expert Andy Preston explains that although LinkedIn is one of the best business development tools available, many people don’t use it properly, and even worse – make mistakes that actually LOSE them sales, rather than WIN them….. Whenever I’m talking to salespeople or business owners about online [...]

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