So, are you a Leader or a Follower when it comes to Selling?
This is an important distinction I often reference in my speeches, between a Standard salesperson, and a Stand Out Salesperson.
A Leader (Stand-Out-Salesperson) is someone who ‘leads’ the prospect – challenges their perceptions, gives new ideas, imposes themselves on the sales process, delivers and demonstrates value in the process, and gently ‘leads’ the client to the best solution. #proactive
A Follower (Standard salesperson) is someone who does what the prospect asks, follows their instructions and does what they are told. #reactive
Often you would find the Follower in Account Servicing roles (see my “Account Management Is Dead” blog here for more on this)
Here are just a few examples of where it can impact a salesperson….
So, when it comes to sales, are you and your team Leading or Following?
Are you and your team standard salespeople? Or Stand-Out-Salespeople?
If you and your team want to find out how to be Stand-Out-Salespeople (not standard salespeople), get in touch here or
call +44 161 401 0142 and we can talk about how we can get you and your team more like Stand-Out-Salespeople!
I look forward to hearing about your future sales!
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